Development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.

The Little Jab Book: 18 Behavioral Science Strategies for Increasing Vaccination Uptake

Author

"A growing body of research from psychology, behavioral economics and neuroscience - collectively termed behavioral science - finds that individuals frequently do not act upon their preferences

Languages

English, Arabic, French, Portuguese, Spanish

Number of Pages

43 (English); 45 (Arabic, Portuguese); 44 (French, Spanish)

Source

Save the Children Resource Centre, April 8 2021 and March 29 2022. Image credit: Lei Tapang / Save the Children Philippines

Encouraging Family Planning Counseling that Promotes Meaningful Choice: Resource Package

"Behavioral design is an approach that leverages insights from behavioral economics, social psychology, human centered design, and other disciplines to develop and test innovative solutions tha

Number of Pages

Various

Source

Email from Breakthrough ACTION to The Communication Initiative on March 16 2021; and Breakthrough ACTION website; Feasibility Study Insights: Results from a 3-Week Feasibility Study [PDF]; Evaluation Results: Encouraging Family Planning Counseling that Promotes Meaningful Choice in Malawi [PDF] - all accessed on March 31 2021. Image credit: Lydia Trupe, Breakthrough ACTION

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