Development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.

Interpersonal Communication for Immunization (IPC/I)

"As the most influential source of information about vaccine behavior, frontline workers need communication skills that go beyond being able to provide basic information about vaccines - they n

Languages

English, with some adaptations of package components available in other languages, including Arabic, French, and Spanish. Click here to learn more.

Number of Pages

Various (see above).

Source

Johns Hopkins Center for Communication Programs Newsletter, May 2017, IPC/I website, and CCP Pakistan website - all accessed on August 9 2019; and email from Suleman Malik to The Communication Initiative on August 28 2019. Image credit: ©UNICEF/Markisz

GAGE Baseline Qualitative Research Tools

Author

Observing that qualitative methodologies for working with especially young adolescents and evaluating programme effectiveness with young people remain relatively underdeveloped, the GAGE (Gender an

Number of Pages

66

Source

ODI website, August 8 2019. Image credit: © GAGE Ethiopia

Advancing Social Norms Practice for Adolescent and Youth Sexual and Reproductive Health: The Why and the How

Author

"Practitioners and investigators working on adolescent and youth sexual and reproductive health have long recognized that the behavioral and health outcomes they seek to influence are functions

Source

IRH website; and "Veering From a Narrow Path: The Second Decade of Social Norms Research", by Jeffrey B. Bingenheimer, Ph.D., Journal of Adolescent Health, April 2019, Volume 64, Issue 4, Supplement, Pages S1–S3 - both accessed on August 7 2019; and email from Cait Davin to The Communication Initiative on August 16 2019. Image caption/credit: "Commentary and manuscript authors answer questions from the audience at the Learning Collaborative's Launch of the JAH Special Supplement". Cait Davin, 2019, Washington, DC, United States

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