Exploring New Directions in Social Marketing
This study looks at an approach to social marketing developed by the India chapter of Population Services International (PSI).
Publishers
Languages
English
Legacy Partners
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
Steps for the Future Facilitator's Guide
Steps for the Future is a collection of films that aims to educate and encourage discussion on the topic of HIV/AIDS.
Publishers
In the Field: Exploring Innovative Improvements to Livelihoods around the World [cassettes and booklet]
In 2000 and 2001, the BBC World Service and the Natural Resources Institute (NRI) of the University of Greenwich collaborated on a DFID-funded multi-media project in an effort to showcase various appr
Publishers
Source
In the Field page on the NRI website; and email from Dr. Monica Janowski to The Communication Initiative on September 19 2006.
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