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After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Navigating the Children's Media Landscape: A Parent and Caregivers Guide

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From the Introduction
This report is intended to provide information to parents and other primary caregivers to help them consider what effects their family media use strategies and practices can have on their young children, and to provide ideas andstrategies to help parents and caregivers select and use media resources with their families in developmentally appropriate ways. Drawing on a review of academic literature; the insights of experts in the fields of media literacy and effects, child development and education, and professional and advocacyorganisations; and exploratory interviews with a small but diverse set of young children and their parents, this report is intended to help parents better navigate the children's media landscape.

Table of Contents
  • Letter from Cable in the Classroom Executive Director
  • Letter from National PTA President
  • Introduction
  • The Changing Children's Media Landscape
  • Creating a Family Media Use Strategy
  • Using Media to Support Child Development
  • Using Media to Support Child Development Chart
  • A Shared Responsibility
  • References
Click here to download this publication in PDF format [563 KB].
Number of Pages
24
Source

Young People's Media Network, April 7, 2004. Original Source: Axcess News