Development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Evaluation Report of the Better Parenting Project

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Subtitle
National Multi-Sectoral Collaboration on Behalf of Young Children

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SummaryText
A two-week evaluation of the Better Parenting Project was conducted with multisectoral, government/NGO collaboration. The evaluation reported project success in addressing child-rearing practices related to the physical, social and emotional development of children in relationships with family members.

A number of recommendations were put forth to improve project quality and effectiveness. Some communication-related recommendations include:
  • Selection/development of new materials that reflect the integrated nature of supporting children's total development. Project materials were last developed in 1996, and hence need to be updated on a regular basis to include the latest research. Also, it was recommended that future materials draw from participant experiences and stories to create a reciprocal learning approach.
  • Ongoing training of new facilitators and refresher courses for continuing facilitators.
  • Focus groups to assess impact of programme on the participants, improve upon programmes, and develop relevant materials.
  • Active involvement of fathers and young men (for example, through joint male-female better parenting groups).

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54