Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Literacy and Development: What Works for Whom? Or, How Relevant is the Social Practice View of Literacy Education in Developing Countries?

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Author

Affiliation

King's College London and University of London: Central Research Fund

Summary

Excerpts from an id21 summary of this article, which was published in the International Journal of Educational Development, follow:

"Evidence from a recent literacy project in South Africa and from the National Literacy Programme in Namibia demonstrates that difficulties are likely to arise from differences between learners' everyday uses of literacy and their understanding of what it can offer them.

Literacy researchers have criticised the main model of literacy education for its narrow focus on income-related skills and on school-based literacy. They suggest that literacy education needs to look at the range of literacy practices learners engage with in their everyday lives. The Older People’s Literacy project (OPL) in Durban, South Africa was designed to reflect this vision, to be participatory, to use adult-centred teaching methods and to include the production of learning materials by learners themselves. However, local concerns and priorities led to considerable changes in its design.

Research on the National Literacy Programme in Namibia (NLPN) also offers insight into the connection between reading and writing in everyday life and the forms of literacy that are actually introduced into the classroom. The students in this study had little interest in the inclusion of everyday life literacy practices in their lessons. They expected a more formal educational setting and mainstream curriculum. Why is this?

  • Learners' own understanding of literacy comes from formal education, from which they have historically and politically been excluded. This exclusion is used to explain their continuing subordination.
  • Literacy is associated less with functional everyday needs and more with the idea of being ‘educated’. By attending a formal education setting, this gives participants a sense of pride and they feel more respected by their peers.
  • Understanding bills and other everyday literacy tasks are less of a concern than the injustice of having to pay high costs for services and the struggle they face in settling bills.
  • Trainers shared with learners an idea of formal schooling as the model for literacy programmes.

Both the NLPN and the OPL, despite being very different kinds of programmes, show similarities with regard to what learners and facilitators think about literacy, how they react to the classes and how they adapt them to suit their own needs and interests. Far from being passive recipients of an approach imposed on them, trainers and learners actively change the content and format of the literacy programmes in order to suit their needs and priorities.

To enable programmes to reflect and adapt to the learners' needs, programme designers and curriculum developers need to understand:

  • the symbolic roles literacy and education play in people’s lives
  • the particular social, historical and political context of the community that influence learners' perceptions of literacy and what they expect from literacy classes
  • power in terms of who possesses what literacy skills and what these skills allow people to do and feel
  • relations of power between the designers of programmes and those who put them into practice."

To request a copy of the full document, please contact the author (see below).

Source

id21 website on March 3 2006.