Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Solidarity of the Common People (SORAK) - Indonesia

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SORAK, an effort to unite twelve separate occupational groups of urban poor, was established in early 2000. Its purpose is to help support and give a voice to people - including becak (three-wheeled pedicab) drivers, pushcart sellers ("Kaki Lima"), market wagon pushers, and urban farmers - who have been systematically marginalised by government development policies. The specific aim is to cultivate a sense of mutual support and solidarity among groups traditionally susceptible to horizontal conflicts in the struggle for limited space and a piece of a very slim pie. A long-term goal is to involve people in the policies that directly impact their lives.

One representative from each of these twelve occupational groups is elected to SORAK. The representatives strive to act as mediators between policy makers and the grassroots organisations SORAK represents. Routine meetings and discussions are intended to help SORAK members develop their own perspectives on issues that directly affect their lives, and better understand the consequences of their actions and the actions of the government. One key message is that when political parties approach SORAK they have their own motives and agendas.

SORAK's specific substantive demands of the city government have been:
  1. lower prices for SEMBAKO (nine basic food products, from rice and oil to instant noodles)
  2. revoke any bans on becak operations
  3. increase the minimum wage, and
  4. form a special committee that represents society's many factions to investigate issues directly related to the lives of the urban poor.
Main Communication Strategies
In addition to serving as mediators between policy makers and grassroots organisations, SORAK supports the latter by creating a common discourse, facilitating meetings, holding trainings, and leading advocacy campaigns.

In a specific outgrowth of SORAK activity, becak drivers have organised a union to advocate for their right to continue working. In informal gatherings, becak drivers discuss the confiscation of their vehicles by city officials and also analyze bigger issues, such as their right to earn a living and their relationship to government policies. Leaders of the organisation are chosen from within the ranks of the becak drivers by democratic vote. They have established regular meetings and membership fees, and have held peaceful demonstrations to voice their concerns as a group.
Development Issues
Rights, Economic Development
Key Points
Several unions have grown out of the SORAK initiative, in light of the history of the voicelessness and powerlessness of Indonesian urban poor. Horizontal conflicts between groups of vendors and drivers often erupt in response to what many view as heavy-handedness on the part of the city government. For example, violent clashes between becak drivers and municipal workers in Jakarta - Indonesia's overcrowded and heavily polluted capital - were part of a heated debate about the city government's efforts to enforce a ban on becaks, which ply the roadways of most Indonesian cities and towns. The governor's office insisted that becaks were a source of the city's notorious traffic snarls. (In the 1960s, the nation's first president, Soekarno, said "Becaks are fundamentally inhumane, and represent a form of the exploitation of one human being over another.") But many who opposed the ban argued that the restrictive policy was created with no dialogue or consideration for how it would impact the lives of the "little people." The plan to enforce a ban on becaks in the capital city threatened the livelihoods of some 10,000 drivers.

Pushcart vendors have also organised a union. Meetings are convened every Saturday night, and members pay a monthly fee of about 10 cents for those with a stall and 5 cents for those without a stall. The fees are used to establish a cooperative that acts as an emergency fund for members when unforeseen needs arise, such as sickness or accidents. It also offers soft loans (loans made without the normal security demands placed on borrowers). Members become a part of a team that worked with the mayor's office to manage the security, sanitation and orderliness of the market area.

In the course of SORAK's work, the cart vendors' organisation, a group of urban farmers who were also in danger of losing their land, and a group of market wagon pushers all decided to band together and march on the local parliament building.
Partners

Though SORAK is economically self-sufficient, subsisting nearly entirely on membership fees, local and national NGOs support SORAK's efforts (often in the form of moral support, access to office facilities, and training for members).