The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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News for a Change : An Advocates Guide To Working With the Media

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  • Lawrence Wallack, Lori Dorfman, Katie Woodruff, & Iris Diaz
A guide for developing a strategy that combines key elements of social change--research, community organizing, policy development, advocacy, and politics--with the news media. Provides step-by-step instructions for working with media to promote social change. Written in workbook format, with worksheets and exercises designed to help readers put theory and desire for change into action.

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