Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Keystone Guides

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Keystone Accountability's mission is to improve the effectiveness of social purpose organisations by supporting them to develop better ways of planning, measuring, and reporting social change. The following guides are offered in PDF format for organisational use and adaptation.

 

  1. Impact Planning, Assessment and Learning (IPAL) Guide – An overview - A 10-page guide to help social purpose organisations to plan, monitor, evaluate, and communicate their work in a way that makes practical sense of the complexity of social change processes and their measurement. 
  2. Theory of Change Guide - A 36-page guide to developing a theory of change as a framework for inclusive dialogue, learning, and accountability for social impact: Developing a theory of change; Develop a vision of success; Mapping the preconditions of success; and System mapping 
  3. Theory of Change Template - This 16-page interactive template allows organisations to input information directly into it to build their theory of change.
  4. Learning with Constituents Guide - A 36-page guide to identifying, documenting and analysing evidence of impact (planned or unplanned), and learning from evidence in dialogue with constituents: Whose voices matter? Gathering and documenting evidence of impact – journals of change; Gathering and documenting evidence of impact – formal dialogue processes; and Gathering and documenting evidence of impact – Feedback surveys 
  5. Ethical Framework for Feedback Exercises - This 6-page framework provides guidance for conducting feedback in an ethical manner and informs all of Keystone's feedback activities. A summary version is also available.
  6. Constituency Voice Assessment Framework - This 7-page framework sets out 16 indicators with notes for assessing the strength of Constituency Voice from the public reports of international development non-governmental organisations (NGOs). A generic version of this framework is under development.
Source

Keystone website, accessed on November 30 2009.