The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com. 

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Global Movement for Children: The Jordanian Experience

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Author

  • Hind Lara Mango
The Global Movement for Children (GMC) in Jordan functions as a collective voice for people and organisations to come together to create an environment that ensures the rights of every child. The Say Yes for Children campaign is the first global activity of the GMC. It has shown that great results can be achieved if forces are united.

The campaign's main purpose is to communicate the message that people of the world care about children and expect governments to keep the promises they make to them. People contributed by saying 'Yes' to 10 critical actions for improving children's lives. They include:
  1. Leave no child out
  2. Put children first
  3. Care for every child
  4. Fight HIV/AIDS
  5. Stop harming and exploiting children
  6. Listen to children
  7. Educate every child
  8. Protect children from war
  9. Protect the earth for children
  10. Fight poverty: invest in children
The book delves into the campaign's launch and its plan of action. It also details the political will raised and the signature received.

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Number of Pages
60