The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Ending Child Marriage: Mariana Muzzi

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"By focusing on increasing female teachers and supporting girls' completion of primary school (or more years of schooling) I believe we could play a catalytic role in changing the perception of valuing girls' education by all, and potentially this could contribute to ending child marriage."

At the Social and Behavioural Change Communication Summit, Mariana Muzzi presented on child marriage. Five strategies derived from the peer review literature were presented: 

  • Empowering girls with information, skills, and support networks;
  • Educating and mobilising parents and community members;
  • Enhancing the accessibility and quality of formal schooling for girls;
  • Offering economic support and incentives for girls and their families such as conditional cash transfers (CCTs); and
  • Fostering an enabling legal and policy framework
  1. From your experence on child marraige issues do you agree with this approach?
  2. Has this strategy proved effective in your context? 
  3. Based on your insights and analysis what communication and media strategic principles do you propose to address child marriage issues?

Thanks for engaging