Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Eating and Living Well with HIV and AIDS

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Subtitle
Good Nutrition Makes a Difference
SummaryText

This flip chart and the accompanying set of guidelines (see the Related Summaries section below) are training and outreach resources used by Zambia’s Ministry of Health, the National AIDS/AIDS/STI [Sexually Transmitted Infection]/TB[Tuberculosis] Council, and the National Food and Nutrition Commission as a point of reference for all their partners involved in nutrition support activities for people living with HIV/AIDS (PLHIV). The flip chart is for clinic- and community-based health care providers who work with people living with HIV (PLHIV) in individual or group counselling or more formal education sessions. The messages aim to help PLHIV make informed choices to improve their nutritional status, adhere to treatment, and manage common HIV-related conditions through diet.

The instructions for using the flip chart cover how to communicate effectively. The counsellor is advised to:

  • Greet the client;
  • Make sure pictures can be seen easily;
  • Use flip chart questions to start discussion and engage client;
  • Encourage participation of all people in group settings;
  • Listen attentively, maintain eye contact and allow client to do most of the talking;
  • Relate pictures to client’s situation.


Using pictures to illustrate themes for clients with varying degrees of literacy, (example, three baskets, one with energy-giving foods, another with foods that build the body and another with protective foods), the flip chart is designed to help outreach counsellors invite active participation from clients and provide the counsellors with quick content reminders.  Themes covered in the flip chart are 1) the importance of good nutrition for PLHIV; 2) nutrition and living positively with HIV and AIDS; 3) preventing infection and staying healthy; 4) fighting illness through diet; 5) eating well when you are pregnant or lactating.

According to the Ministry of Health, this focus on nutrition assessment, counselling, and support (NACS) has “become an effective and replicable approach for meeting the nutritional needs of malnourished PLHIV in clinical settings, significantly enhancing the care and treatment provided, and meeting the needs of HIV-affected individuals, such as clinically malnourished adult PLHIV and pregnant or lactating HIV-positive women.”

Publication Date
Languages

English

Number of Pages

10

Source

FANTA website November 9 2011.