Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Convergent Technologies: Future Perfect or Imperfect?

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World Association for Christian Comunication (WACC)

Summary

In this article, Philip Lee examines global trends related to convergent technologies - a combination of nanotechnology, biotechnology, information technology, and cognitive science which he characterises as "transforming global society. Technological convergence is beginning to define the way societies interact and organise themselves, the way science is done and the way the global marketplace is run." In addition to identifying patterns, he asks questions related to social and economic power over such technologies: "Who will own these convergent technologies? Who will control them? Who will be ethically responsible for their application and use?" Furthermore, "what will be the long-term impact of such meta-technologies of information on our self-understanding as human beings?"

To illustrate his point that "Meta-technologies are informational and can process an ever expanding range of inputs and produce an infinite range of outputs irrevocably altering human capacities and challenging conventional concepts of instrumental, symbolic and structural power", Lee explores a number of implications of the expansion he predicts in the area of convergent technologies, including:

  • The changing nature of human memory - Until recently, Lee notes, "the recording of history was essentially a political enterprise. Official histories are those that create and reinforce national identities, imperial and economic boundaries." Today, there is a genre of television programme which proposes a kind of "meeting the ancestors" - such as by depicting the digging up of an ancient village or the reconstruction of a medieval face using forensic techniques. New technologies such as these, Lee claims, increasingly offer "the opportunity to record alternative lives and points of view."
  • Capturing sounds and images - Looking back, Lee traces advances in tools that people have used to visualise themselves and their world: the development of photography, the phonograph, film, radio, and television. Donning a modern lens, he points to the phenomena of game shows and "reality TV", in which "people see but a poor reflection of themselves. That 'reflection' can also be recorded and kept for posterity."
  • Digital convergence - Lee notes that the first computers were developed in the USA in the 1940s, and points to the "rapid developments that followed". He discusses a trend in the use of digital technologies to store what he calls "unusual types of 'information'" that promise to produce a complete digital blueprint of a human being, as illustrated by the Human Genome Project (a worldwide research effort aimed at analysing the structure of human DNA and determining the location of our estimated 70,000 genes) and the Visible Human Project (which has created anatomically detailed, 3-dimensional representations of both the male and female bodies).
  • Cyber-immortality - "By the end of the 19th century there were photographs of eminent and ordinary people. By the end of the 20th century there were digital audiotapes (DATs) of their voices and digital video discs (DVDs) of them in action. Biographies and diaries add to what we know about them, but still much remains a blank. For people of the future, all that will change. The logical outcome of convergent technologies, especially those related to the cognitive sciences, is that it will be possible to fabricate a digital replica of any person and to invest her or him with a complete biological and social life-history. Such a replica might take the form of a hologram that can dialogue about its/his/her life and even replicate certain abilities (such as dancing or playing chess)."

Lee concludes by describing a global responsibility to protect human beings from "the excesses of scientific achievement" - a duty he feels must be within the purview not only of scientists, but of ordinary people. He stresses that the general public must take steps to learn about scientific advances, communicate their concerns, and campaign for ethical decisions. He suggests that the mass media can lead the way in this process by "informing, alerting, and raising the public stakes. Only when people are fully informed about - and fully able to respond ethically to - scientific advances should decisions be taken that, in the short or long term, will profoundly affect the whole of humanity."

Editor's note: This document is not currently online (2014). Please consult the WACC website.