The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com. 

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Community Level Malaria Intervention - Kenya

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This project began in 1998 with the objective of promoting the use of insecticide-treated sisal strands in integrated malaria control at the community level in rural areas, accomplished with the use of community mobilization for sustainable development.
Communication Strategies

This quasi experimental study will be preceded by intense IEC and IBC (Information for Behaviour Change) as part of community mobilization for participation. The sociological component of the implementation will be of paramount importance. In order to ensure sustainability existing community organs and organisations will be used as much as possible.
Development Issues

Malaria, community mobilization and participation
Key Points

Attempts will be made to partner groups already active in the community including NGOs, Womens groups etc. to purchase and distribute the materials. The study will as far as possible make use of locally available materials and will train community's own resource persons in their use.
Partners



University of Nairobi, Deutsche Gesellschaft für Technische Zusammenarbeit

Sources

Shared Project Information Database: Project Summary