The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com. 

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Children, Young People and Media Globalisation

2 comments
The fifth yearbook from The United Nations Educational, Scientific and Cultural Organization (UNESCO) International Clearinghouse on Children, Youth and Media documents the rapid rise of global commercial media, and the massive expansion in the commercial media market directed at children. It illustrates globally the role of media globalisation in children's and young people's lives. A section of the book presents recent statistics on children in the world and media in the world.

The yearbook includes research examples that illustrate the role of media globalisation in children's and young people's lives. The publication indicates that the transnational media and its contents - imported television programmes, satellite television, the internet, video and computer games, popular music, 'global' advertising and merchandised products - are used by children and are increasingly geared toward children.

The yearbook raises the following questions:
  • What does this mean for media production?
  • For children's cultural identity and participation in society?
  • For digital and economic divides among children both within and between richer and economically poorer countries?

Publishers

Number of Pages
262
Source

International Clearinghouse on Children, Youth and Media website; and email from Catharina Bucht to The Communication Initiative on July 4 2007.

Comments

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Submitted by Anonymous (not verified) on Tue, 11/30/1999 - 00:00 Permalink

Not online but something you have to buy. Have to send money internationally, too.

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Submitted by Anonymous (not verified) on Tue, 11/30/1999 - 00:00 Permalink

i'm looking for work associated with 'media globalisation' for a discussion on it's dissadvantages/advantages singlally and your website is not much use to me as it is mainly discussing a year book. I would suggest that you cancel it from the google search for 'media globalisation' to stop unneeded visits to your site. It's wasted not onl my time but my money and i don't appreciate it.