Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Advocacy for Water, Environmental Sanitation and Hygiene

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Summary

This Thematic Overview Paper seeks to provide:

  • Easy access to the main principles of advocacy for water, environmental sanitation and hygiene based on worldwide experiences and views of leading practitioners; and
  • Direct links on the web to more detailed explanations and documented experiences of the topic.

According to the report, "the impending water and sanitation crisis in the developing world is a crisis ofgovernance and political will. Many governments are failing to address the needs of its poor and marginalised inhabitants who often pay a higher price than the rest of society for water and sanitation services."


The report states that a shift is needed so that civil society gets involved and people play a role in water management that helps prevent conflicts among communities and between countries. One problem is that "advocacy for prioritising water, sanitation and hygiene has never reached the grassroots level and has not involved wider civil society. Insufficient links have been made with social movement groups like women's groups, organisations of the urban poor, farmers cooperatives and local NGOs working on environment, against poverty, etc. Advocacy has been mainly directed at the professional and global bureaucracy levels."


The report provides a number of other reasons for some of the problems with advocacy in the water andsanitation sectors:

  • too many initiatives or organisations dealing with water
  • too many international conferences dealing with water without sufficient national follow-up
  • too many good intentions from a relatively small group of internationals experts without real groundingin national and community settings
  • too many messages
  • a lack of concerted, well researched, monitored long-term advocacy and communication programming.

It is anticipated that this report will meet different aims of different users: "an introduction to, and a rationale for, Advocacy for Water, Environmental Sanitation and Hygiene for policy makers and programme planners and managers; access to recent research and case studies for researchers, educators and trainers; information on approaches and experiences of colleagues for practitioners; and opportunities for feedback or contributions."


Click here to access a related peer-reviewed summary on the Health e Communication website, and to participate in peer review.

Comments

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Submitted by Anonymous (not verified) on Tue, 03/22/2005 - 05:50 Permalink

I find this piece highly interesting to reality. It is very relevant in African communities where water and sanitation issues have become sources of conflict. My organisation is planning to work on project similar to this. Please let us get in touch to share experiences and lessons.

Thank you

Spencer Birungi
(East Africa-Uganda)