Public Outreach and Behavior Change: An Annotated Reference Guide for Outreach Practitioners

This reference guide is intended as a resource for professional communicators and public educators who work in non-school settings. Such public "engagement" professionals may use it to stimulate behaviour change, to understand the theories and models that underlie their professional practice, or to gain insight on how to apply these theories in practice. Those who conduct evaluations or whose work is being evaluated on the basis of changes in behaviours of a target audience may also find it useful.

As stated in the book's Introduction: "A ...range of research information relates to changing people’s behaviours. This information, however, is rarely distilled for the non-specialist user, and often the language in the professional literature is directed toward other academics who are already familiar with it. This reference guide is an attempt to level the playing field by providing background so that the practitioner can both access the literature and put it to use. This reference guide’s resources span learning, communication, and behavior-change theories and models...."

1. Introduction
2. Foundations
3. Theories and Models
4. Applications
5. Health Applications
6. Social Applications
7. Synthesis and Overview Resources
8. Journal Titles
9. Web Sites
10. Observations