Development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
Time to read
2 minutes
Read so far

This is our Time

1 comment
This is our Time (hereafter, "Time") is a global multilingual, multiracial telecommunications project for elementary and secondary schools. It was initiated in 1995 for the UNESCO Associated Schools Project Network (ASPnet). Time is an effort to develop effective and innovative ways to enable young people from many different cultures and countries to communicate and co-operate with each other on current world issues. The programme is carried out through a wide range of educational activities, and fostered through a variety of face-to-face as well as technology-based opportunities for participation. All activities are related to the notion of time, and culminate each year in a 24-hour online lesson marathon. Geared toward children and youth ages 7-19, the project strives to:
  1. Strengthen participants' knowledge and understanding of:
    • the United Nations (UN) system, UNESCO, and the Millennium Development Goals (MDGs)
    • global issues such as sustainable development, child rights, peace, tolerance, and intercultural dialogue and solidarity
  2. Build participants' skills in the areas of:
    • communication and language
    • critical thinking and problem solving
    • collaborative working
    • information and communication technology (ICT)
  3. Shape participants' attitudes so that they might:
    • be aware of other cultures and existing stereotypes
    • respect the diversity of people, cultures, lifestyles
    • take responsibility for the world (now and in the future)
    • think globally and act locally.
Communication Strategies
Time draws on various types of communication-based educational activities as part of a strategy for enabling very diverse schools to cater the programme to fit their students' needs. That is, Time offers long-term and short-term activities, online and offline, global and local. Schools develop their own curriculum-based activities with the help of an online guide that details learning objectives, time lines, participation suggestions, technical requirements, and practical information. Participants in the various activities come together on an annual "Time day". Beginning at 00:00 UTC (Universal Time Code) and for a period of 24 hours, participants go online to discuss, reflect, interact, learn and teach around a particular theme. For example, in 2005, the Time day is scheduled to take place on November 18 and will highlight the "Decade for Education for Sustainable Development" (click here for a summary of this initiative). The Time day in 2006 was scheduled for November 10. Please check the This is Our Time website for scheduling in future years.

Many Time activities use ICTs such as the internet (e.g., the Time website), email, videoconferencing, streaming video, and fax. These types of technology are used as a tool for learning and exchange through such activities as a discussion forum ("classroom twinning") and digital time travel ("time line"). Several of these projects use entertaining approaches to engage young people in intercultural learning. To highlight only two examples:Based on a desire to facilitate the participation of schools with few resources, however, many of the activities are conducted through face-to-face learning exchanges, and regular mail may in some cases be used. For example, schools may foster creative thinking through the "design a clock" activity, or through local projects that invite community members to explore world issues alongside students in a forum, cultural market, sports event, or environmental action activity.
Development Issues
Intercultural Understanding, Education, Children, Youth.
Key Points
From 1995 through 2005, over 300 schools from 80 countries participated in Time. More than 200 schools worldwide are expected to take part in Time 2005. To apply, click here. Participation in Time is free.
Sources

Email from Vladimir Kalinin (of Informacionyi Center Po Pravam Rebenka I Cheloveka) to The Communication Initiative on August 31 2005; and the This is our Time website.

Comments

User Image
Submitted by Anonymous (not verified) on Sat, 08/05/2006 - 17:22 Permalink

Is this also valid for 2006 and 2007? Thanks, Dr. Mary Weed