Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Tree of Life - A Workshop Methodology for Children, Young People and Adults

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The Tree of Life is a psychosocial support tool based on narrative practices. The methodology helps avoid re-traumatisation (sometimes called secondary traumatisation) that can be caused by the retelling of the original trauma without the appropriate support. Instead, the Tree of Life helps participants strengthen their relationships with their own history, their culture, and significant people in their lives in a positive way. “The Tree of Life experience allows children and adults who are severely affected by disease, poverty, violence and conflict to tell, hear, and explore stories of loss without remaining trapped in expressions of negativity or grief. It simultaneously opens up spaces and opportunities to tell, hear and explore stories of hope, shared values and connection to those around them as well as to those who have died.”

The Tree of Life methodology was co-developed through a partnership between REPSSI (Regional Psychosocial Support Initiative) in southern Africa and Dulwich Centre Foundation in Australia. Drawing on previously published editions, this revised and updated “Third Edition for a Global Audience” is based on input from a Tree of Life “Training of Trainers” workshop held in Chennai, India, that was co-facilitated by the Catholic Relief Services (CRS) and REPSSI.

The approach was initially developed to work with children affected by HIV/AIDS in southern Africa. However, it can be used to support:

  • Children in school and other social settings where they spend their time, for example, in community-based safe-spaces or children’s clubs
  • Paraprofessionals working with groups of children affected by conflict and war
  • Children who have lost parents or other loved ones due to armed conflict
  • Refugees and immigrants
  • People whose communities have suffered from a natural disaster
  • Young people and adults, especially women, who have experienced domestic violence, abuse, trafficking, or other forms of exploitation
  • Mental health practitioners working with adults who are experiencing mental health struggles

As explained in the manual, the methodology uses different parts of a tree as metaphors to represent the different aspects of our lives. “It involves people drawing their own ‘Tree of Life’ in which they get to speak of their ‘roots’ (where they come from), their skills and knowledge, their hopes and dreams, and the special people in their lives. The participants then join their trees into a ‘forest of life’ and, in groups, discuss some of the ‘storms’ that affect their lives and ways that they respond to these storms, protect themselves, and each other. The use of metaphors and carefully formulated questions invites children and others to tell stories about their lives in ways that make them stronger and more hopeful about the future.” The manual is structured according to these metaphors: Creating our Trees, Forest of Life, Storms of Life, and Our Trees/Our Lives.

Languages

English

Number of Pages

45

Source

CRS website on February 13 2018.