Development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Media for Development Trust Film in Post-colonial Zimbabwe

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From the Summary

The report looks at the role of feminism in development by looking at the film "Neria" and another Zimbabwean film "Flames". Neria a courtroom drama from Zimbabwe, explores the emergence of a women's rights movement. The film also looks at the uneasy relationship between modern-minded city-dwellers and their counterparts in the villages.


Moving outwards from feminism to regimes of representation generally, then goes on to consider the "problemisation" of Africa in both of these films, and Everyone's Child (1996) one of the projects produced by the Media for Development Trust that now distributes all three films. It looks into how these films represent the capitalisation of the post-colony by the developing powers.


Major findings are:

  • The report shows how the West's continuing tendency to reconfigure and dominate the Third World is manifest in the style of post-colonial cinema, and its substantial similarity to colonialist propaganda;
  • how hegemonic Western ideologies such as feminism can appropriate and redefine Third World history according to their own agendas;
  • and how development cinema imposes a scopic order on the Third World, constructing it as a problem to be solved, and covertly suggesting that the responsibility for the problem lies in the failings of Third World masculinity.

Click here for the full document online.