Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Ikhaya Lobomi - KwaZulu Natal, South Africa

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In operation since 2000, Ikhaya Lobomi is a community-based hospice that provides respite and terminal care to AIDS sufferers from the KwaNyuswa area, South Africa. From this base, a volunteer workforce of 50 home-based caregivers visit up to 2,000 homes per month in order to assess needs and offer primary health care, counseling and support, and AIDS education.
Communication Strategies

The 17-bed hospice has operated on a minimal budget and is largely dependent on donations from local clinics, shops, and businesses. Although the building is in a poor state of repair, organisers claim that patients referred to the hospice are provided with a high quality of care. For some, health is improved so drastically that they are able to return home. Others are released to die at home. Services either in the ward or at home are available free of charge to any person in the community who is in need.


The hospice is staffed totally by volunteers from the local area, many of whom are HIV-positive or have family members who are infected. Some of the volunteers receive monthly food parcels; some are empowered to earn an income through bead work in association with the Hillcrest AIDS Centre; and others receive no remuneration at all. Volunteers visit patients in the ward and at home to provide counseling; pain relief; supplies like food and detergent; and social and spiritual support. To prepare them for this role, the volunteers receive ongoing training in basic nursing and counseling skills. As part of this training, they learn to identify and refer patients who require more advanced medical intervention. Every month, home-based caregivers visit patients and their families in an effort to:

  • Promote awareness and prevention of HIV and AIDS
  • Provide support to the families
  • Reduce patient costs in terms of items such as transport and hospital fees
  • Decrease the isolation of people living with HIV/AIDS, and reduce the stigma of the disease in the community
  • Increase compliance with treatment by monitoring therapy.

Development Issues

HIV/AIDS.

Key Points

The Valley of a Thousand Hills in KwaZulu Natal is at once a place of awesome beauty and abject poverty. The HIV/AIDS pandemic is rife amongst its people.


In June 2000, a Christian couple gathered a group of volunteers from the local community to respond to the needs of HIV/AIDS sufferers. With support from the Hillcrest Aids Centre and surrounding community, Zimele (a lay pastor and missionary) and Patience (a nurse) Mavata converted a building into a hospice. Beds and linen were donated by Entabeni Hospital.


Twenty of the 50 volunteers receive food parcels from the Hillcrest AIDS Centre, which also funded their basic initial training.


Ikhaya Lobomi (The Home of Life) has provided care to more than 100 terminally ill AIDS patients. Double this number has received support and care and been able to die in relative comfort in their own homes.

Sources

Letter sent from Robyn Simpson to The Communication Initiative on November 8, 2002; and Ikaya site.