The Communication Initiative Network: Sustainable Growth - Revenue Streams
The Communication Initiative Network: Sustainable Growth - Revenue Streams - Your Possibilities
Like you and your organisation, we at The Communication Initiative need to keep an eagle eye on issues of sustainability.
For us that means increasingly spreading the financial load for this effort across a larger number of organisations that: derive value from The CI process; are replacing previous expenditure costs with access to "free" online processes; share their work and ideas through common portals such as The CI; and/or wish to use the capacities of The Communication Initiative to help advance their organisational goals and strategy.
First, a quick summary of ways in which you can both derive value from The Communication Initiative process and contribute to our sustainability: then more details on each of these options
1. Become a Communication Initiative PARTNER (if your organisation is not already)
2. Become a Communication Initiative ASSOCIATE (if your organisation, office or department is not already)
3. Advertise your VACANT JOB POSTS through The Communication Initiative Classifieds
4. Advertise your FEE-BASED TRAINING EVENTS and CONFERENCES through The Communication Initiative Classifieds
5. Advertise your FOR SALE PUBLICATIONS through The Communication Initiative Classifieds
6. Have The Communication Initiative build your own, branded SOCIAL NETWORKING space using core CI functionality
7. If you are a CONSULTANCY ORGANISATION or INDIVIDUAL CONSULTANT, share information on your services and skills
8. Become your own real-time NEWS PUBLISHER - Integrate your own customised NEWS SERVICE specific to your organisation and the interests of your readers within your site. [Organising over 15,000 international news services & blogs]
9. Click on a Google ad - sorry - some are not the best, but not much we can do - many are appropriate - every little click helps!
Brief details, examples, and further insights on each of these follow; on any one of these items, please do contact Warren Feek to become or involved or for more information - email wfeek@comminit.com
SUMMARY DETAILS on EACH REVENUE POSSIBILITY
For any of these possibilities, to become involved or ask questions please email Warren at wfeek@comminit.com
1. PARTNER: Become a Communication Initiative Partner
The CI Partners (a) collectively provide the strategic guidance and direction for The Communication Initiative - ensuring that it meets the overall development priorities and needs of the communication and media community and (b) provide significant resources to support this overall initiative. Those resources are often linked to theme sites that match the development priorities of the Partner in question - for example HIV/AIDS; Fragile Contexts; Early Child Development; Media Development. By building a series of theme sites we build the overall process.
2. ASSOCIATES: Become a Communication Initiative Associate
The CI Associates are organisations that recognise the added value of The Communication Initiative toward their work priorities - which may be focused on a development issue, geographic location, and/or population group. They may also make a judgment that The CI has helped to replace or diminish expenditures incurred. For those and maybe other reasons, the organisation or individual has chosen to provide financial support to this initiative. There are a range of possible payment levels from USD 500 for very small organisations or offices to USD 5,000 for larger organisations, programmes, or offices, with a special rate for Universities. The payment level is at the discretion of the Associate. The package includes a number of free job ads. A list of present Associates can be seen online here - if you are not there now, please join them! Thanks.
3. VACANT JOB ADVERTISING: Advertise your vacant job posts through The Communication Initiative’s Development Classifieds
Attracting good staff is very important (obviously!). The CI provides immediate access to the 85,000 in the network and these peopleoften pass job opportunities around their networks and contacts. You can immediately post your jobs (with an online payment system) here or drop Warren a note at wfeek@comminit.com and he will get you into the right hands.
4. PROMOTE TRAINING EVENTS and CONFERENCES: Advertise your fee-based training events and conferences through The Communication Initiative’s Development Classifieds
Many organisations, as part of their programmes, provide training events and conferences for people pay to attend. Given that this is revenue to these organisations, and all organisations are interested in expanding attendance, we provide an opportunity to promote your events and training opportunities through The CI process. They appear on the site and in The CI’s regular Development Classifieds e-magazine. You can directly post online here or send Warren an email at wfeek@comminit.com
5. Advertise your FOR SALE PUBLICATIONS through The Communication Initiative’s Development Classifieds
There is a similar situation related to for sale publications. If your organisation produces publications for which it charges a price, then please consider marketing your publications online and through the Development Classifieds e-magazine. The direct submission form is here or, as always, just email Warren at wfeek@comminit.com
6. Have The Communication Initiative build your own, branded SOCIAL NETWORKING space using core CI functionality
Example: ICT for Education
Many organisations are interested in forming and facilitating social networks that are: branded to their organisations or networks; under their facilitation; can be linked to knowledge they wish to share; have a calendar that can be shared; provide profiles of participants; have a section for key documents; where posts are received by email; and so on. It is not possible to build such a tailored, controlled, branded, and customised process through Facebook or similar. The Communication Initiative can build such a process for you using its Organic Groups social networking platform. You can see a customised example here (You will have to join and log in to see all functionality.) There are other examples, but they are private processes. This social networking process can be linked to your own websites. Please contact Warren if you would like more information - wfeek@comminit.com
7. If you are a CONSULTANCY ORGANISATION or INDIVIDUAL CONSULTANT , share information on your services and skills
We are aware that there is a reasonably large group of people in the network who are part of consultancy organisations and/or work as individual consultants. If you wish to further position your services and skills, please consider an entry in the Consultants section of the Development Classifieds website and e-magazine. You can directly submit here or...contact Warren at wfeek@comminit.com
8. Become your own real time NEWS PUBLISHER
The NEWS and MEDIA business has changed considerably in the past 5 years. It is now possible to become YOUR OWN PUBLISHER without incorporating the full editorial resources typically required. Using sophisticated technology which gathers, analyzes and organizes the worlds media , your service can now present current news about any subject specific to your organization; perhaps on your priority issues, or overall themes related to your focus; featuring your content together along with the latest related news, posts, connections, photo galleries, timelines, Twitter feeds, and video.
The Communication Initiative works together with the leading international provider of this new form of content creation, giving you complete editorial control over the sources & presentation of this content on your site. As a result you can lower your costs of content creation while increasing your user discovery and engagement.
See some examples in the CI frame for Malaria and World Bank. Contact Warren for more details.
9. Click on a Google ad - sorry - some are not the best but not much we can do - many are appropriate - every little click helps!
Hey - please - give it a go!